Demographics

County and City Extra: Annual Metro, City and County Data Book.
HA203 .C68 (WCSU H REF )
Annual publication providing the latest statistical information for every state, county, metropolitan area, congressional district, and city in the United States with a population over 25,000. The vast majority of data is obtained from federal government sources.

Lifestyle Market Analyst.
HF5415.33 .U6 L54 (WCSU Y BUS REF )
Demographic, geographic, and lifestyle information arranged by Designated Market Area (DMA), lifestyle, and consumer segment.

Sourcebook of ZIP Code Demographics.
HA 203 .S67 (WCSU Y BUS REF )
Features include: Residential ZIP Codes; four profile sections with variables arranged by page into population change, population composition, income, and spending potential profiles. Demographics include: population, age, race, Hispanic origin, household type, household income, and disposable income. Each ZIP code's predominant industry is listed in the business data section that provides total businesses and total employment. ZIP code ranges for reference.

Statistical Abstract of the United States.
HA202 .S72 (WCSU Y BUS REF )
A collection of statistics on the political, economic, and social organization of the United States.

European Marketing Data and Statistics
HA 1107 . E87 (WCSU Y BUS REF)

Provides a wealth of detailed and up-to-date statistical information relevant to pan-European market planning. A compendium of statistical information on the countries of Western and Eastern Europe.

International Marketing Data and Statistics
HA 42 .I56 (WCSU Y BUS REF)
A compendium of statistical information on the countries of Americas, Asia, Africa and Oceania.

Best Customers: Demographics of Consumer Demand.
HC79.C6 R87 (WCSU Y BUS REF)
Best Customers examines spending patterns by the demographic characteristics of households to reveal who the best and biggest consumers are for specific products and services.

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